Dwayne Johnson acquires the rights to the name “The Rock” and joins the TKO Group

It’s a name that’s practically synonymous with professional wrestling, but Dwayne Johnson never legally owned the rights to the name “The Rock.”


This is now done, as Johnson has signed a new agreement with WWE that will also allow him to join the board of directors of the TKO Group, an entertainment company that owns in particular the WWE and the UFC.

“The Rock” is a derivative of the name of Johnson’s father, Rocky Johnson, who was the first black wrestler to be crowned champion in WWE history (along with his partner Tony Atlas), according to WWE.

Johnson, a star wrestler and actor, owns several companies, including production company Seven Bucks Productions, tequila brand Teremana, energy drink company ZOA Energy, clothing brand Project Rock and the United Football League.

“I am very pleased to welcome Dwayne as a business partner and to benefit from his immense talent within the TKO Group board of directors,” TKO Group President and Chief Operating Officer Ariel Emanuel told reporters. release. Dwayne has an impressive track record as a content creator and has developed brands that are now known internationally, and will be instrumental in achieving TKO Group’s goals. »

The TKO Group added that Johnson will join the board of directors effective Tuesday.

Johnson began his professional wrestling career in WWE in 1996. He recently made appearances on Slap and Rawand there are rumors that he could return to the ring for Wrestlemania this year.

Raw on Netflix from 2025

Additionally, WWE’s weekly television show called Raw It will be broadcast on the Netflix platform starting next year. This announcement is part of an important agreement with the American broadcaster.

Rawwhich first aired in 1993, has produced 1,600 shows so far and currently features wrestlers such as Cody Rhodes, Becky Lynch, Seth Rollins and Rhea Ripley.

The three-hour program, which currently airs on the network. US Network, and its streaming rights have been popular in recent months, particularly since the return of wrestler CM Punk last November. Several observers also considered that several Internet broadcasting platforms would be interested in obtaining the rights to Raw.

“We are happy to have WWE rawas well as its impressive, passionate and multi-generational fan base on Netflix,” said General Manager of Content Bela Bajaria.

WWE, which is part of the TKO Group, clarified on Tuesday that Raw will stream on Netflix starting January 2025. This announcement will have an impact for consumers in the United States, Canada, the United Kingdom, Latin America and many other territories. WWE has indicated that this decision will impact other countries and territories over the years.

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